What you will read below consists of selections, slightly edited and re-organized for readability, from my conversation with Stephen Burdman, Artistic Director of New York Classical Theatre. Please take a look at the company’s upcoming performance schedule.
Several points that Stephen makes here are strong themes throughout this interview series, including the idea of the artist as businessperson. As we have seen in conversations with Vivian Doublestein, Diane Wittry, Silagh White, Barbara Crooker, Kevin Sprague, Mia Chung, Andrew DeVries, and others, it is no longer enough to be “just” a talented, skilled, experienced, brilliant worker in one’s medium. In addition to being a musician, conductor, poet, photographer, sculptor, or director, the artist must also be business savvy. He or she must also know how to handle money, audiences, patrons, donors, office work, schedules, unions, and mailing lists. In addition, he or she must be an educator of the local area, of the larger public, and of children. If I were to generalize at this point, I would say my generation (“Generation X”) is the artist-as-leader and artist-as-educator. And yet we still must cultivate technical excellence in our fields. It is a daunting task.
Interview with Stephen Burdman
Artistic Director of New York Classical Theatre>New York Classical Theatre
in his office 1 New York Plaza, NY, NY
15 Oct 2010

IA: Thank you very much! I usually start out with specific questions about you, your work, and your company’s work, and then as we go along I broaden out and ask you other trends that you’re seeing in the theatre world in general. I’ll start out with a quick description of Much Ado About Nothing for my readers. I will say three things that were really remarkable about this production, and they get progressively more unique. The first is that it is outdoors, which is not totally unique, but you do most if not all of your plays outdoors—in Battery Park, in Central Park.
IA: The second is something that we’ll talk about in more detail as we go on and it’s what I would call the “directorial concept”: insight into the meaning of the play and how to express that. And then the third, of course, is that the audience moves around: each scene in the play takes place in a particular, real setting and each setting is consistent to a location in the play. The audience follows the play, literally, from place to place. That really brings it to life.Here are six aspects of PANORAMIC THEATRE:
(1) One is known as promenade staging, which is one aspect of what we do, which is when the audience follows the play through a venue.
(2) Another form is called environmental theatre, when the audience is in the actual environment. What Panoramic Theatre does, besides putting the audience at the center of the action, is it really melds the two together.
(3) Another aspect of it is that I consider the venue to be a performer, or rather, as important as the performers or as important as the audience. So the venues that I have are fortunately, amazing, and wonderfully dramatic, in a way I could never even envision: Battery Park, Central Park, the World Financial Center! We have to then respond, design-wise, to that. If an actor shows up in Gap shorts, they look like the audience. So the look has to be very specific—dramatic.
(4) All our shows rehearse completely in public. That’s another aspect of Panoramic Theatre. So the audience can watch it; it’s gotten so popular now that we have to post rehearsal schedules on our website because the audience will actually come to see a specific scene or to see a specific actor work on a scene, which is great.
(5) On top of that, believe it or not, the script is adapted. There are a lot of behind-the-scenes changes that you only see the results of. The script is adapted to the venue. The staging is adapted to the venue and to the actors’ projection so that we don’t have to use microphones or amplification. Other things are thought through accordingly to make it customized for the space. That’s what the essence of Panoramic Theatre is.
(6) One part of the adaptation is that we do something called insert scenes and you saw some of this in Much Ado. Every scene that’s referred to off stage happens on stage.
So, for example, in one scene Benedict exits and, talking about Beatrice, says “I will go get her picture.” Well, the next scene you see him in, he’s looking at a picture of Beatrice. We like to present all those things so that you don’t just hear about them. I call that the Godot factor: Godot never shows up, right? I hate that! I’ve done Waiting for Godot; it’s beautiful, it’s a wonderful, wonderful play, but I don’t like that. Our audience wants closure. In Mary Stewart, Queen Elizabeth is offstage and we are told that somebody tried to kill her; regicide. And we staged it. In Love's Labour's Lost, we’re told that Don Adriano de Armado, the Spaniard, weds the maid, Jaquenetta. We’re told this by Costard. The line was something like (I’m paraphrasing): “Look, Don Armado proposed to Jaquenetta.” And so the actor playing Costard interpolated; he said: “Look! NO, LOOK!” and then with his hand he pointed behind the audience, and on the other side of our lake I had Don Armado on his knee proposing to Jaquenetta. So the actual proposal happened on the stage. Those are things I love. There is another good instance in Love’s Labour’s Lost. It’s about three young men who are studying. They’ve sworn an oath to give up women to focus on their studies. Well, the irony is that you never see them study! It’s one of Shakespeare’s earlier plays; it’s a problem. And this is the way we solved it: during one of the crosses for the audience (it’s the longest cross in our Central Park venue, when the audience has to move from one place to another), I had the three men staged at different places, reading. One, of course, was reading Shakespeare and quoting to the audience. One was encouraging children to stay in school. Encouraging them strongly: stay in school! Studying is important! So it was very funny. Here is another example: There’s a scene in Richard III between two servants who talk about what happened between their masters, Lord Hastings and Lord Stanley. I adapted it so that, by simply changing pronouns, by taking the “he’s” and making them “I’s,” I staged the scene so the audience got to see the scene between these lords instead of only “hearing” about it.
IA: Have you done The Winter’s Tale?
IA: Did you stage the whole reunion that’s only narrated?
IA: And then that’s where the Statue Scene happens, right there?Panoramic Theatre gives me a chance to experiment. I actually did some experiments in the show you saw, Much Ado, including the masks at the masked ball. I want everybody to understand that it’s not easy to watch something through a mask. And I will tell you, everybody wore the mask, and about five minutes later they were lifted up on everybody’s foreheads. These are the kinds of things that get people very involved in the action of the play - what we call “active spectators.” In the gulling scenes, the audience is in on the secret. Not just that you’re in on the secret because the play tells you, but the cast helps you to be even more in on the secret and you feel actually part of the play.
IA: There are a lot of ways that the cast did that without having us move or without changing the text, just with their body language and with their faces: they would look at us and sort of ask us questions with their eyes. We would nod or shake our heads or make a noise.
IA: Now, how many aspects of this Panoramic Theatre did you invent, personally?
IA: This is really essential. What I’ve been hearing from people through this series of interviews is that we need to change our raison d’être for each of our arts to get people to come live. A lot of arts are learning how to adapt technology to make them beneficial for us, either changing the art form or the mode of presenting it, but the arts that rely on face-to-face contact in some way or another, such as a symphony orchestra concert or a theatrical production, are really having to ask that question: “Why should people come out? Why shouldn't they just watch it on YouTube?” So this is one reason.
IA: And that’s not usually the play we use to introduce children to Shakespeare!
IA: Can you tell us maybe one specific technical example of either a script cut or a staging change that you make?I think a trend in the arts may be that we’re expecting the participant, the viewer, the participator, not to be passive. We’re not sitting there going, OK, here, what do you think? You know, it’s like if you look at a really fine piece of painting. You stand there until you have an emotional response. You are communicating with the painting. My question always is: Where is that line of communication? I don’t want to see the actors talking to the audience; I want to know where the performance speaks to the audience.
IA: This ties into what I said in the beginning about a directorial concept that overarches, or underlies, or is the thread through a whole play. In reading reviews of your plays, a word that kept coming up over and over was “insight.” Reviewers thought that you had a flash of insight, whether you know that it happened immediately as a flash—
IA: I guess that’s what’s necessary for a Classical play, for plays that have been done over and over, rather than world premieres. In a world premiere, you kind of want to stick to exactly what the author has given you, because you don’t know how it is going to come out. But with a Classical play, someone might say, “Well, why do I need to go see Hamlet again? I’ve seen Hamlet three times. I saw that this past season.” Why should I go and see Romeo & Juliet again?—Pennsylvania Shakespeare Festival did R & J this past summer, and it was a brilliant concept, and I was so glad that I saw it again. So is it a quick flash of insight?
IA: So they weren’t coming for surprise.
IA: The plays can speak a message over and over again, a different slant or a different visual. That’s why a lot of times a director will choose to use a different costuming—a different time period. They’ll do it “period,” but not necessarily the period in which it was written.
IA: That’s beautiful. One more question on this idea of “concept,” and I asked Erin Hurley the same question—I mentioned to her that I’ve been a little bit surprised that over the four years I’ve been watching Pennsylvania Shakespeare Festival, they’ve never done anything with a concept that I thought was extremely radical. So they’ve never done a Peter Brook’s style Midsummer; they’ve never done anything really way out. They’ve set things in funny time periods, maybe: a Winter’s Tale set in Regency, for instance. But it’s pretty straight-forward. I was asking her why. Is it just because there are so many people that don’t see Shakespeare now?
IA: Let’s talk about directorial style. Do you have a particular directorial school of thought? Do you expect Method acting?
IA: The absent-minded creator.
IA: So you cast for each play or for each season?
IA: You said at the beginning that people have been saying to you, and you’ve been thinking, that Panoramic Theatre is the way of the future, or one way that it’s going—OK, so I have a two-pronged question. First, what aspects of it do you think are really going to catch on? And then second, Well, what other things do you think are going to happen to theatre in the future?The notion of movement is catching on. We have, that I know of for sure, two companies who have contacted me and done productions in our style, Panoramic Theatre. Specifically one in Israel and one in San Francisco, and they were inspired by us, and I’m actually meeting with the Artistic Director of Theatre in the Rough (Israel) who is coming to town. It’s so much so that we’re thinking of licensing the style because if a professional company picks it up, we don’t want it replicated without permission.
I think the way theatre is delivered needs to be really rethought. People don’t buy subscriptions any longer. It used to be, when I started off the business, everybody bought subscriptions. So there’s a different way of thinking about how it is communicated. Will everybody do moving theatre? No.
But eighty-three percent of our audience is under age sixty; that’s an incredible number—especially for a classical company.
The mission of the company is about creating and reinvigorating audiences for the theatre. I ask myself about that every day, every time we start a new project. I think the mode of communication of classical theatre has to change radically. We are changing it radically in the method of delivery. People are really sitting up and taking notice of this.
IA: And what other ways do you think theatre is going to change, maybe not that you’re doing, maybe theatres that stay indoors?
IA: Live in HD in movie theatres—

Also theatre needs to stay true to itself. My friend Jonathan Bank at Mint Theatre Company does worthy but neglected plays. So he’s the one at the Lincoln Center Library reading all this old plays like I read Elizabethan and Jacobean old plays, and finding these gems, these diamonds in the rough, and bringing them to the stage.
So we need to think about our method of communication with our audience. We are going to have problem, because theatre requires focus. The way we present does not require the same amount of focus for the same amount of time. Would my nephew sit through a traditional King Lear in a traditional theatre? No.
We also do workshops. Before selected performances of each show we do workshops that are free for children (ages 7 – 11) and their families. And the last element we do in the workshop every workshop is teach theatre etiquette. A lot of these kids have never been to the theatre! And one of the things is: Theatre is not TV. If you talk, they actors can hear you. So the great story goes this summer that my son, whom I love to death, who knows a lot of our actors by name, during Richard III started yelling out their real names, during the show. So we scooped him up, and took him away. One of the actors, JP, a dear friend and a frequent performer with us, said he’s never been shaken and unnerved like that, ever!
IA: Shocked out of character.It’s a different method of communication.
Why is the graphic novel all of a sudden very popular? I just got contacted by Anthony Del Col about a series called Kill Shakespeare. It’s a new graphic novel series about heroes and villains from Shakespeare. It is evidently very popular.
IA: The graphic novel is becoming a real art form, too, not just a quick sketch, not just a comic book, but serous photography or art.
IA: Part of it is that they’re the visual generation. They’re not the text-based generation.The classics take more thought. One project I’m talking about for a future season is creating a new version of The Three Musketeers. Well, you read Dumas, you read the novel, it’s 600 pages or 800 pages. It’s a wonderful novel. And how do you adapt it?
Now, right now at The Public Theatre with “Gatz,” —The Great Gatsby, and it’s the full text. Seven hours. And evidently it’s brilliant.
IA: Is it selling?I think we all need to think about communicating the bigger ideas to an audience that learns in a different way, that’s not going to sit by candlelight and read a book. I think about Tolstoy writing War and Peace or Anna Karenina; Dostoyevsky, Crime and Punishment; they wrote these by candlelight, by hand! And of course I want my son to be able to read these things. But will he be able to have the attention span, with TV going on, cut here, cut there, quick cut, quick cut, quick cut?
And I think the bigger, overarching question for all art forms is going to be: What is our communication with our audience? As we’ve entered the world of information exchange, the audience wants to be involved. Because there is, obviously, tremendous value in the inner pages of The Three Musketeers. But how do we communicate the essence of it? This goes back to the concept of—what did you call it?—the insight. What is the kernel? What is the germ? What is the idea behind it? And again, in my plays, I get it down to one word. Where does it lie? What can everything point to, so we have a point of focus.
In the theatre, a really well-directed show, I believe, should be a mirror. Basically you as an audience member should be able to bring your baggage, your life experience, to it and see it reflected. So that means everybody has their own experience seeing a show. I did a Hamlet years ago and the review was lovely; it was the best review I ever got in my life. Thank God I got it early and I’m done with that! But the review basically said, ‘Oh, it’s this drama of political intrigue,’ and I thought, ‘That’s not the play I directed.’ But, no, you know what… the reviewer brought his life experience to the play and it was directed tightly enough that he could see a reflection of his life’s experience in the production.
IA: So I’m just going to tie it back into where we started, then: The term “Panoramic,” then, I think has several meanings. One is, from where we’re sitting, we have a 360 degree stage. We don’t have a black box where we’re sitting on three sides of it—
IA: There’s no darkness. But it seems that what you’re saying is that you’re also leaving open a 360 degree possibility for interpretation on the part of the audience.
IA: The other side of that is that the audience grows throughout the play. People hear it, what’s going on over there, and they come to look, and they stay. And then they follow us—I say “us” because I feel a part of it now!—they follow us around.
2 comments:
I was confronted by Polonius one evening on the streets of Asheville, NC. He wanted to know if I thought Hamlet was crazy.
Stan: That's hilarious! And what did you say? Was Hamlet crazy?
And did you see the show?
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